by Sandra OBrien | Oct 1, 2019 | web maintenance, website maintenance |
TOVO Manage Rover has always been more than a website management service. And now, our name means more. We’re still the same website management service you already know, but as our brand continues to expand, we’re bringing our services together under our name TOVO. Stay tuned for more services to be added to each package! Please note: -All current clients will now see TOVO on their receipts -Our customer support email is now support@tovomanage.com -Phone number remains the same: 772-232-6450 –Privacy policies remain the same -As always, all work is completed in-house (no outsourcing) -Monthly subscription prices remain the same for all packages -No long-term contracts and can cancel at any time Thanks to all of our current clients- we owe our success to you! All the best, The Team at TOVO...
by Sandra OBrien | Mar 14, 2019 | ecommerce website management, website maintenance |
Delegating Your Updates Helps You Focus on Critical Tasks. When you’re the owner of your business, you try to take on all tasks and end up falling behind. Delegating work to employees can make your business run smoother and more profitable. Other benefits of delegating tasks include better teamwork and bonding, and a sense of accomplishment for your team to accomplish a goal. When is it Time to Delegate Your Website Management? If you’re feeling stressed and overworked, the last thing you want to do is update your website. We hear that all of the time from our clients. So, when should you consider delegating your marketing or website management to a professional? -If you have no time to handle the work. We work seamlessly with marketing departments and business owners to get their projects on their site. Or, we can upload new products to sell or list new services offered. We understand that most of our clients were putting off updating their marketing and website because it became overwhelming to them. -If you need regular marketing or website updates. If this is a reoccurring task that requires you to address it each day, week or month, our website management services is a good fit for you. -If you don’t have time to train someone and check their work before the content is published. Sometime it’s like doing double the work. -Is this information critical to get out to the masses? Meaning, is it imperative that you get this information out immediately? If you’re stalling on pushing content on your site because of lack of time or knowledge, then...
by Sandra OBrien | Mar 2, 2017 | website maintenance |
Content Marketing came into the forefront this past year, but what exactly does it mean? And why do we recommend it for your business? Content Marketing simply means adding content to your website in the form of blog articles or white papers. These articles should be written for your audience and are unique, informative, and offers something of value to them. How do you accomplish this? What can you write about? 1) Answer a Question. Has there been a question that has been asked multiple times about your product or service? Create a list of these questions and answer them in your blog. Most companies have an unlimited supply of FAQs that their customers ask, so why not answer them on your website? 2) Follow Industry Trends. In your industry, what is a current trend that your customers should know? New product or services trends that would make their lives easier or better. Become an informer in all things new and exciting and write about it. 3) What Problem Can You Solve? What can you provide your customer in terms of a service or product that can solve their problem? Think about it from a customer’s view. Why should someone hire you? What valuable service does your firm provide that sets you apart from your competition? 4) Case Studies: In terms of B2B marketing, businesses love to see how you helped another company succeed in their goals. If you made your customer’s processes more efficient, saved them money, or improved their sales conversions, be sure to write about it. Including a testimonial will help potential clients trust you when it comes to their...
by Sandra OBrien | Dec 16, 2016 | content marketing, web maintenance |
Content marketing is cumulative. Expect a long-term commitment to see your ROI. While traditional marketing can quickly push a product or service (magazine ad, FB post boost), content marketing aims to provide valuable information to your clients and user over a longer duration of time. Also, ROI goals can be calculated in monetary or non-monetary (i.e. article shares, backlinks to the article, and increased brand recognition and authority). Your end goal should be clear at the start of your content marketing campaign to set realistic expectations. Conversions: One goal of content marketing is user engagement. A potential customer signing up for your eNewsletter, creating a customer account, adding items to their cart. End-goal conversions would be a form submission or product purchase. Viewing your site analytics can help you understand how customers find your content and their path to purchase. Sales: Your website’s content should be seen as a driving sales force. Whether you’re promoting a service or selling a product, your content should be relevant to the reader and provide solutions to their problems. Remember, content marketing is about building trust. It needs to be consistent and relevant since as much as 70% of users would rather learn about a company through content marketing than any other form of marketing. And, B2B companies who blog see 70% more website leads than those companies that don’t engage in content marketing.(1) Promotion: How your article is shared is relevant to your ROI. Writing a blog without properly promoting it is futile. Content must be shared via social media, eNewsletters, and cross-posting on relevant websites, then tracked to see what type of social media works best for your company....
by Sandra OBrien | Mar 20, 2016 | web maintenance, website maintenance |
We are a local website maintenance company based in Florida. We understand our clients want to do what they do best: sell their services or products. We’re here to make sure their websites function properly and load fast, with their data backed up and secure, while reviewing monthly reports for performance. Our Services Include: Monthly Analytic Reports and Analysis Data Backup Software Updates WordPress Maintenance Plugin Updates and Renewals Functionality Testing Cross-Browser Test Site Speed Form Test Annual review and refresh of on-page SEO Contact us today to find out more about our website maintenance service. We look forward to hearing from you! The TOVO Manage...
by Sandra OBrien | Jun 20, 2014 | web maintenance, website maintenance |
There are several reasons why you need to maintain your website, but we feel these are the top three. 1) User Experience: If your website is out of date, it may not function like it used to. Dynamic functionality, transitioning images and forms should be checked on a regular basis. Your website should perform the way it is intended. 2) Lost Sales: If your contact information has changed, or if you have broken links on your website, you’re losing sales. We guarantee it. Not only is your website making it hard to visitors to find out, but search engines know about the broken links, and it may cost you a chance at higher rankings. 3) Cost Savings: Compare the cost of our monthly maintenance package (that includes SEO for better organic rankings) to the cost of a complete website overhaul or hiring a part-time or full-time webmaster, and you’ll see the real value in our maintenance packages. Contact TOVO Manage today to get started! -The TOVO Manage...
by Sandra OBrien | Jun 18, 2014 | web maintenance, website maintenance |
The statistics are really strong. 73% of mobile users say sites are too slow to load. 51% receive error messages or the site crashes/freezes. 48% found it difficult to read and understand the site due to formatting. If you don’t currently have a fast-loading, mobile-optimized website, you’re losing potential customers.* Just a few years ago, consumers wouldn’t mind waiting for 6-7 seconds for your homepage to load. Today, it’s 4 seconds. Anything long than that visitors will get impatient and choose your competitors from their Google search. Now, consider this scenario: A man’s tire runs flat on the highway. They’re on their phone performing a Google search for the nearest tow truck. Thankfully your website is on the first page, but when he goes to your site, the text is very small and difficult to read. The flash movie won’t play so your call-to-actions and contact information aren’t showing up. Frustrated, this man returns to his search to find the next website on the list of results. You’ve quite possibly lost this customer forever. Regular website maintenance is imperative considering the high cost of not performing maintenance. Hiring a expensive web developer part-time or waiting for your assistant’s schedule to open up so he can make the updates are often frustrating solutions to your problem. Remembering login information and working on a software environment you’re not trained on takes time away from your lead-generating and sales activities. Your website function the way it was meant to. We’ll perform regular maintenance to ensure no errors, no crashes, no freezes. We’ll even perform regular file backups for your design files. At TOVO Manage, our...
by Sandra OBrien | Jun 8, 2014 | web maintenance, website maintenance |
TOVO Manage’s Website Maintenance Packages Your website is an extension of your online sales team. Sometimes it’s the first impression made when a potential customer is researching your company for a service or product they may need. You want to present your company in the best light possible with updated information, functionality working properly, and grammatical errors reviewed and fixed. When websites are 5 years old or older and aren’t functioning properly across all platforms (especially mobile), you are losing customers every single day. Our maintenance packages are great for small and mid-level companies. We kept our three packages reasonable because we felt businesses of all shapes and sizes should be able to have access to web maintenance. Sometimes it could mean the difference of thriving or surviving. If you look at the overall cost savings of website maintenance and compare it to hiring a web developer, you’ll see the value in what we do. Many companies have no one to delegate the work to and aren’t ready to hire a web developer full time. Other companies can’t seem to locate their web developer and don’t have the skills to update the website themselves. Contact TOVO Manage today to discuss our packages or any other service you may need. -The TOVO Manage...
